Meet our Speakers

Kirsty Ludbrook is an award-winning brand strategist and identity designer with over 30 years of experience in wellness, hotel, lifestyle, and beauty branding. She specialises in crafting strategically unique brand stories and designing charismatic identities that foster lasting emotional connection — building brand equity, loyalty, and long-term business growth.

She is the author of Sensorial: The Nine Senses of Branding, launching at the 2025 Wellness Summit, and proudly led the rebrand of the Asia Pacific Wellness Summit identity.

A strategic thinker with a designer’s soul, Kirsty blends commercial acumen with creative depth to deliver brands that are clear, confident, and future-ready.